Adidas
Adidas is a multinational corporation headquartered in Herzogenaurach, Germany. The company designs and manufactures shoes, clothing, and accessories, and it stands as the largest sportswear manufacturer in Europe and the second largest globally, behind Nike. Adidas is the holding company of the Adidas Group, which includes Reebok, TaylorMade (including Ashworth), Runtastic (an Austrian fitness technology company), and it also owns an 8.33% stake in German football club Bayern Munich. In 2016, Adidas reported revenues of €19.29 billion.
The journey began in 2006, with a small and modest store in the heart of Baghdad – Al-Mansour.
Despite the challenges and difficulties we faced, we always strived for the best for you, because Adidas believes that passion has no limits. Many branches were opened across Iraq, especially in Baghdad.
In 2024, a new milestone was achieved with the opening of the Home of Sport store in Baghdad, the fourth in the Middle East, becoming a complete sports hub that embodies Adidas’ vision of always delivering the best.
Every step of this journey was filled with challenges, but Adidas does not believe in the impossible. Our motto has always been:
Challenges are our fuel, passion is our strength, and determination for success is what keeps Adidas always at the top.
Today, Adidas Iraq has become one of the leading brands in the country, and we continue to work to provide our customers with the best sports experience and the highest-quality service. Because Adidas is not just a brand it is an endless story of passion.
